Digital Marketing Manager - Team Lead
Are you looking for an innovative and dynamic workplace with a lot of responsibility, and opportunity to drive change and to make a real impact? We are currently seeking an experienced digital marketing manager to join us!
What will you do as Digital Marketing Manager?
In this new position, you will lead the further development of our recently launched new Sitecore corporate website, the implementation and roll out of Marketing Automation tooling, and the development and roll out of Inbound Marketing and lead nurturing campaigns. You will be responsible for the management of the digital platforms, ensuring the success of our business objectives, and as team lead you will make sure the web team stays focused on the most promising initiatives and meets deadlines. You will combine your knowledge of the web and digital marketing with your business acumen to increase lead generation, customer engagement and brand awareness. As Digital marketing manager you enjoy driving change, and you are an important advisor to the business, contributing towards the digital transformation of our marketing approach.
Digital Marketing Manager Duties and Responsibilities
As product owner of the corporate website you will drive the further development of the site, convert the website into a lead generating, commercial site, and take the lead in the roll out and usage of Sitecore Marketing Automation You will lead the Web Team (3 FTE’s), set deadlines and plan the workload Develop and implement inbound marketing campaigns to generate relevant traffic to the corporate site, set up nurturing campaigns and convert them into sales leads Manage all digital channels, making sure Owned, Earned and Paid media are used in an integrated manner to get the most out of our marketing budget Stakeholder management: work with multiple internal stakeholders and establish alignment on the digital approach
What makes you our Digital Marketing Manager?
You have a Master degree in digital marketing, relevant experience and the ability to drive change.
- Master degree (MUST) in digital marketing or related field and 9+ years relevant experience;
- Experience with / ambition to lead the web team (3FTE’s);
- Extensive experience with Marketing Automation tools (MUST) and experienced in B2B marketing and inbound marketing (MUST);
- Experienced in generating sales leads via digital channels, and convert them to sales-qualified leads on our Sitecore platform; experience with Sitecore is a strong plus!;
- Solid understanding of SEO & SEM and working knowledge of content management platforms;
- Good communication skills in the English language, Dutch is “nice-to-have”.
What can you expect from Ortec Finance
Ortec Finance is a global provider of technology and solutions for financial institutions. We help clients to make better investment decisions. We support pension funds, sovereign wealth funds, insurers, banks, asset managers, financial planners and real estate managers across the globe.
Our organization employs highly-educated employees who invest in their careers. Our corporate culture is open and informal, we are always receptive to good ideas. We offer you plenty of room to fully apply your talents and highly value an entrepreneurial spirit.
You’ll become member of the marketing team and support us in growing our international business and brand in the technology market and generate sales-qualified leads. You will have a workplace on the 17th floor with an awesome view over the skyline of Rotterdam, and if you like to, you can work a few days a week from our Amsterdam office. And last but not least, you’ll get to join in on fun activities like the company skiing trip.
More information or to apply? For more information regarding this position please contact Anja Deelen, Head of Marketing & Communications at +31 10 700 5000. To apply, please use the application button to send us your CV and cover letter.